Advanced Analytics Specialist (JN -112021-4631)

Our client is a leading telecommunication and digital services provider that serves 50 million customers worldwide. They are currently looking for an Advanced Analytics Specialist to join their team in Panama!

This is a great opportunity to be part of a company ranked in the top 25 of multinational companies of the “Great Place to Work” that offers great benefits for their employees.

#LI-PN1

Qualifications / Requirements

·      Minimum 5 years’ experience in data analytics, advanced analytics, insights and dashboarding.

·      Proved experience as marketing or brand in a regional/LATAM environment

·      Proven experience and expertise in research and agency management

·      Adept at working in a data driven, fast moving environments with a bias for action

·      Proven success in developing and scaling a consumer brand

·      High energy and action-oriented

·      A history of leading teams to successful outcomes

·      An aggressive self-starter but still a humble team player with a collaborative style

Responsibilities

·      Support marketing and content teams with analysis & reporting needs. Educate teams to self-serve and help to develop a data driven culture.

·      Leverage 1st party data analytics to improve performance of marketing, advertising and overall customer experience.

·      Incorporate and use 3rd party data to our analytics and models to enhance results and provide additional added values

·      Develop and leverage machine learning & artificial intelligence analytics models to improve performance and experiences

·      Build analytical models to provide solutions that drives automation, efficiency, more accurate and near real time solutions to the ecosystem

·      Manage project schedules and dependencies, and drive cross-functional initiatives.

·      Designing and implementing a structured approach to analytics: measurement, attribution, insights

·      Prioritize and coordinate with IT for Marketing Technology evolution, data ecosystem and source of true optimization

·      Oversee lifecycle marketing strategies which identify valuable consumers and opportunities that drive increased engagement and revenue

·      Create, refine and help optimize direct-to-consumer communications (including email, SMS) to improve acquisition, engagement, retention rates and others

·      Lead through team management all brand/marketing analytics, segmentation analysis, and other analytical techniques to improve consumer insight, retention and loyalty

Education / Training

Desired Education profile (not most critical angle)

Marketing or business administration, digital and engineer Master’s Degree marketing or MBA

Other

Desired skills

·      Skilled at developing and managing direct reports with effective team building skills and conflict resolution management

·      Excellent communication and presentation skills with the ability to communicate effectively across various departments

·      Highly organized with the ability to multi-task and manage competing priorities and report directly to the executive teams & Regional ecosystems

·      Strong analytical and data driven decision-making skills, highly data-driven and metrics focused leader with a history of implementing best in class marketing processes and systems to enable effective high growth

·      Proficient in setting sales targets and forecasts

·      A passion for building memorable brands and driving aggressive growth strategies

·      Attention to detail and data driven with strong intuition for the customer’s perspective

·      Proven ability to recruit, retain, and motivate high performing and distributed marketing teams