Director of Digital Marketing (JN -052022-4848)

Do you feel passion about Digital Marketing? We have your next adventure!

 

You will join a leading eCommerce company, improving the way people shop for their intimate life by inspiring our customers and offering them the easiest way to get the premium products they want.

 

As a Digital Marketing Director, you will be responsible for planning, developing, implementing, and managing the overall digital marketing strategy which helps enable internal and external teams to deliver results that exceed objectives.

 

Also you will be responsible for managing the e-Commerce platform area using a holistic online marketing approach, always focusing on the economic cost-benefit ratio in terms of performance and conversion.

 

This position is to be performed remotely. You must be authorized to work in the US.

 

 

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Qualifications / Requirements

  • Bachelor in business administration, marketing or similar.
  • 5+ years of experience, at least 2 years of which as a manager, in the areas of e-Commerce, performance marketing and online marketing with a focus on online retail or consumer goods.
  • Understands the 24/7 e-Commerce business model.
  • Strong creative writing skills and proficient knowledge in eCommerce (selling tangible products online).
  • Experience with Google Analytics and other tracking / reporting tools.
  • Knowledge on Open-source ecommerce platform (Magento 2) or other e-commerce. platforms is a plus

Responsibilities

  • With a strategic approach, optimize and synchronize the existing customer acquisition sales channels and define and find new channels.
  • Manage, control, analyze, and monitor web spending in the various channels like Pay- Per-Click and SEO.
  • Plan, control, implement, and analyze the campaign management including customer-oriented and target group-focused approach in terms of a holistic CRM approach.
  • Manage, create, control, and monitor our Email and text messaging marketing efforts on a daily basis, included but not limited to content creation.