Organic Growth SEO (JN -122021-4645)

Our client is a leading telecommunication and digital services provider that serves 50 million customers worldwide. They are currently looking for an Organic Growth SEO to join their team in Panama!

#LI-PN1

Qualifications / Requirements

·      Minimum 5 years’ experience in marketing, communications, or related field.

·      Minimum 5 years of experience in marketing leadership roles, including experience in brand management, digital performance, creative content, and overall marketing planning

·      Proved experience as marketing or brand in a regional/LATAM environment

·      Proven experience and expertise in acquisition, growth and digital performance

·      Adept at working in a data driven, fast moving environments with a bias for action

·      Proven success in developing and scaling a consumer brand

·      High energy and action-oriented

·      A history of leading teams to successful outcomes

·      An aggressive self-starter but still a humble team player with a collaborative style

Responsibilities

·      Brand strategy and standards, including projects to improve the visualization of the brand in all its branches, products, and campaigns

·      Development of brand content to achieve greater engagement and connection with different audiences.

·      Develop content strategy and editorial calendar aligned with short-term and long-term marketing targets.

·      Ensure compliance with the law (e.g., copyright and data protection).

·      Design visual assets or select appealing images and videos to complement text through different applications and programs available.

·      Lead a world class brand management system with compelling content through the end-to-end customer experience (Customer Journeys)

·      Execute targeted campaigns based on user knowledge and relation with the program in order to keenly target the accurate message at the right timing

·      Day to day creative and advertising agencies, keeping quality assurance, team workloads, alignment with established way of work and KPI measurements

·      Day to day Administration: Coordinate payment of FEES for agencies, countries needs and other content administrative activities

·      Plan monthly cycle content calendar for Brand and omnichannel content

·      Production of Brand Content, Video, Photo, and Audio stock content and ensure that all MKT teams implement brand standards in digital, legacy & events marketing material

·      Execution; Supervise and implement best practices for digital, 121, e-mail comms & legacy across the different countries and properties

·      General program content and support for internal communications.

·      Monitors a business/product’s key performance metrics within a region

Education / Training

Marketing or business administration, digital and engineer Masters Degree marketing or MBA

Other

Desired skills

·      Skilled at developing and managing direct reports with effective team building skills and conflict resolution management

·      Excellent communication and presentation skills with the ability to communicate effectively across various departments

·      Highly organized with the ability to multi-task and manage competing priorities and report directly to the executive teams & Regional ecosystems

·      Strong analytical and data driven decision-making skills, highly data-driven and metrics focused leader with a history of implementing best in class marketing processes and systems to enable effective high growth

·      Proficient in setting sales targets and forecasts

·      A passion for building memorable brands and driving aggressive growth strategies

·      Attention to detail and data driven with strong intuition for the customer’s perspective

·      Proven ability to recruit, retain, and motivate high performing and distributed marketing teams